Bike Shop Website Basics – Hosted by SmartEtailing
Customers discover and interact with your business online before they ever walk through your door, and a staggering 85% of shoppers research online before making an in-store purchase. By following a few simple best practices, you can ensure that your business is easy to find and your potential customers have a positive first impression. Ryan Atkinson of SmartEtailing will outline his recommended best practices for your bike shop website and Google searchability – and while they’re called ‘basic’, they’re table stakes for winning web-to-store conversions.
NBDA Members Get a Discount from SmartEtailing
A SmartEtailing website is an extension of your physical store, attracting new shoppers and engaging with existing customers. SmartEtailing websites are fully automated, integrated with cycling suppliers, and have the shopping features modern consumers appreciate. New members qualify for discounts on SmartEtailing website packages and services. Retailers must apply for the discount through the NBDA Referral Page.