NBDA Member Call Out: Hershey Cycles

My love affair with the bicycle began 40 years ago as a bicycle messenger in downtown Philadelphia. Back then, bike shops were abundant, welcoming, and an essential part of a vibrant cycling culture.

Today, Hershey Cycles embodies that same spirit—it’s a destination for tourists, locals, and cycling enthusiasts alike. Located in a charming 100-year-old building in downtown Hershey, PA, we offer expert service for vintage bikes and a premier selection of e-bikes, racing bikes, mountain bikes, and more. Our passionate staff is dedicated to helping every customer find the perfect ride while fostering a thriving cycling community.

We take pride in growing Hershey Cycles organically, offering a variety of services that make us accessible to all customers, no matter their needs. On any given Saturday morning, our shop buzzes with activity—not just from those shopping for a new or used bike but also from customers who stop by to chat with the crew, listen to music, and enjoy a free beverage. With comfortable stools, bright sunny windows, old creaky floors, and an impressive display of bicycles from brands like Salsa, Surly, and Trek, our shop is a place to experience cycling culture, not just shop for it.

Our connection with customers is at the heart of what we do, but our relationships with wholesalers are just as vital. Their support allows us to bring the best cycling options to our community. Being part of the National Bicycle Dealers Association has been invaluable, guiding us through the ever-changing landscape of bicycle retail and wholesaler partnerships. The NBDA shares our values and vision and we truly feel like we are part of a wonderful family. Above all, we are grateful for the friendships we’ve built—whether with customers, suppliers, or fellow industry professionals. The cycling world is more than just business to us; it’s a shared passion and a lifelong community.

Derek DiMedio
Founder, Hershey Cycles
http://www.hersheycycles.com/