Hugging the Porcupine - Competing and Winning Against Direct to Consumer E Bike Brands

Join Rob Kaplan (BULLS Bikes), Richard Wittenberg (Troxus Mobility), and Tim Akers (Akers Digital Marketing) for an essential session tailored for retailers looking to profit from the growing market of recreational and higher-quality Mid Drive and Hub Drive E-bikes.

Discover effective strategies for attracting customers to your store, converting low-margin online sales into more profitable, long-term store evangelists, and improving your team’s ability to engage with customers. Learn how to showcase standout features and position premium e-bikes as essential investments.

Plus, gain valuable insights into boosting sales, increasing ticket prices, and building customer loyalty, while gaining digital marketing insights to help you stay competitive in the e-bike industry. Don’t miss this opportunity to take your store’s success in the booming e-bike market to the next level!

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The NBDA has been here since 1946, representing and empowering specialty bicycle dealers in the United States through education, communications, research, advocacy, member discount programs, and promotional opportunities. As shops are facing never-before-seen circumstances, these resources offer a lifeline. Together, we will weather this. We at the NBDA will not waver in our commitment to serving our members even during this challenging time—but we need your support.

Now is the time to become a member as we join together to make one another stronger. Whether you’re a retailer or an industry partner, your membership in the NBDA is one of the best investments you’ll make this year.

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