The Friday Retailer Flex – Episode 12
The Friday Retailer Flex is a weekly pointed digest of tips for retailers directly from the President of the NBDA. This episode: Managing Backorders and Deposits.
Entries by NBDA
Own your Local Community with a Local Digital Strategy
With demand for bikes and gear growing at unprecedented levels and competition from big-box retailers at an all-time high, its critical for SMB retailers to incorporate a comprehensive digital marketing strategy.
Creating a Diverse and Engaged Community and Shop Culture
This episode’s guest is Shawna Macan, Manager at Mojo cycling in Bentonville, Arkansas, and a member of the 2021 Bicycle Retailer and Industry News Retailer Panel. With contagious energy and enthusiasm, she is leading a passion-filled charge for welcoming more riders and diversity into our sport and industry.
The Friday Retailer Flex – Episode 11
The Friday Retailer Flex is a weekly pointed digest of tips for retailers directly from the President of the NBDA. This episode: Using Bike Exchange to compliment your Click and Collect options.
NBDA and Fixture Lab Partner in the Largest Study Ever Conducted About the Specialty Bicycle Retailer Break-ins
To learn firsthand how security is impacting retailers, the NBDA is asking all North American retailers to not only participate but share the survey with your network.
Driving Revenue When Product is Hard to Find
With demand remaining high and limited inventory options, now is the time to get creative with generating revenue with new approaches to your sales process and customer experience.
Why Men Need to Advocate for More Women in the Cycling Industry
The real issue: this is a guy problem. Nothing’s going to change with any significance until we men join the effort.
The Importance of Your Retail Reputation
In this episode, we talk with Jeff Cayley, an entrepreneur who believes in chasing your passions in life, having fun doing it, and hopefully making some people happy along the way.
The Friday Retailer Flex – Episode 10
The Friday Retailer Flex is a weekly pointed digest of tips for retailers directly from the President of the NBDA. This episode: The Importance of Retailers Selling Everywhere.
How Data-driven, Automated Marketing Keeps Shop Sales Cranking
Content provided by NBDA associate member Ascent360. What bike would you choose for a ride with really steep hills or climbs; an old-school 10-speed with friction downtube shifters or a modern carbon-fiber bike with an 11 or 12-speed cassette and electronic shifting? Unless you’re a die-hard vintage bicycle enthusiast, and a really strong climber, choosing […]
