4 Ways Smart IBDS Use the Web to Grow Local Sales
If your website isn’t actively generating sales, you’re doing it wrong.
Entries by NBDA
Locally is Helping Retailers
Locally is helping retailers lure local customers off-screen and in-store.
Define Your Core Values
Hire the right people (and keep them!) by spelling out your values, and then measuring against them
We Make Mountain Bikers: The Benefits of Sponsoring a NICA Team
“There are absolutely no downsides to sponsoring your local NICA team.” —Hill Abell
Need to Know: Start Collecting Customer Data NOW
Loyalty marketing dramatically boosts revenues, but only with a clear picture of who your customers are
Make Owner’s Manuals: The Little Idea
Something as simple as a self-produced owner’s manual helps them keep rolling dependably, and opens the lines of communication to your staff.
3 Steps to Make Your Website Pay Off
Attract more visitors and close more sales—both online and in-store—with these key strategies
Let My People Go Riding: Taking on Bike Tours
Diversify your business—and deepen customer relationships—by offering bicycle tours
Dealer to Dealer: Cell Phone Use on the Sales Floor
Necessary sales tool, or nuisance on the job? See where your colleagues stand on cell phones…
Shop Profile: Wheat Ridge Cyclery – Growing Up
This family-owned Denver shop went big while keeping customers first.
