Extended Service Program

Extended Service Program: NBDA Rolls Out RIDES

New benefit for member retailers to be offered in conjunction with Ensure Protect IRVINE, Calif. - September 17, 2019 - The National Bicycle Dealers Association (NBDA), the nonprofit organization that leads bicycle retailers to excellence,…
merchandising your website
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Merchandising your Website to Keep it Fresh

Great merchandising helps a customer shorten their journey. How do you give them something interesting to look at?

website basics Bike Retail Experience
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Website Basics for Bike Shops

It’s 2019. Shopping starts online. Is your store’s website up to the challenge?

SEO Isn't as Scary
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SEO Isn’t as Scary as You Think

A long-term plan to improve customer experience—even incrementally—should be at the heart of your SEO strategy.

sprucing up service

Sprucing Up Service

Don’t just make room for the service department; design it.

selling adventure

The Secrets to Selling Adventure

How do you sell “adventure” in this new era of bikepacking and gravel grinders? We asked 4 top shops…

Adapt or Die

Adapt or Die: 4 Fresh Ideas to Win at Retail

Use social media to inform buying decisions, find profits in sustainability, and other key takeaways from the 2019 Los Angeles Retail Symposium

click and collect graphic

Grow Business With Click and Collect: Buy Online, Pickup In-Store

Help locals find your shop, expand your hours to 24/7 and sell more stuff—all without complicating your business

Josh Klauck, owner of Angry Catfish

Shop Profile: This Catfish is Most Definitely NOT Angry

At this Minnesota shop, third-wave cool is grounded in a deeply Midwestern authenticity.

building MTB trails

Danger Ahead: The Risky Business of Building MTB Trails

Beware of accepting unnecessary liability, and reduce risk with a few simple CYA steps