Future Forecast: Trends in design, materials and technologies in the bike business

Originally aired on August 17, 2023.

A glance at some of the trends that will shape up bike design in the following years. With more than 250 bicycle designs in the last 10 years, CERO Designs (Barcelona, Spain) is the driving force behind UNNO Cycles.

CERO has been responsible for the design of some of the sexiest bikes that we currently see in the US market.

Name: Sebastián Arredondo
Title: Sales Director for UNNO Mountain Cycles. Bio: Sebastián Arredondo is an economist with a strong focus on the bicycle business. With over 20 years of experience, he has specialized in helping companies grow their presence in the cycling industry. In his role of Sales Director, he is currently building UNNO’s dealer network internationally. Before UNNO Sebastian also served as the Export Director for BERRIA BIKE consolidating the brand’s presence in Europe.

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