BRR - Phat Tire

Phat Tire Bike Shop

This episode’s guest is Josh Travis, Phat Tire Bike Shop’s Bentonville, Arkansas store manager. The Bentonville location is one of 13 Phat Tire shops in a two-state region—Arkansas and Oklahoma.

Bentonville is the headquarters for Walmart, and in 2006 MTB trails were a tool to attract talent to this quaint town. Fast forward to today, and the area boasts some of the best MTB and gravel riding in the US, maybe the world, with the ability to ride right from your doorstep. The town also has world-class restaurants, microbreweries, music, and an admission-free art museum.

The guest host for this episode is Sheri Rosenbaum, columnist and blogger at Sunflower and Pedals. Sheri will be chatting with Josh about the Bentonville bike scene, adding a rental fleet to your shop’s offering, and how to manage rentals for the best customer experience. Josh can talk from experience as Phat Tire Bike Shops have 150+ rental bikes in their fleet, including everything from kids bikes and commuters to gravel and high-end full suspension eMTB.

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