Revolution in Retail

BRR - Neal Norton

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Revolution in Retail

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This episode’s guest is Neal Norton, owner of The Bikery in St Petersburg, Florida. The Bikery is a laid-back haunt for coffee, espresso, and pastries, plus a shop selling bicycles, gear, and accessories. The shop opened in 2016 after the idea came to Neal’s son Taylor when he was checking out bike shops online and noticed an awesome shop located in Berlin, Germany that bought and sold vintage racing bikes as well as running a neat little coffee shop.  Neal was into the craft coffee movement that was just gaining steam in the Tampa Bay area.  Taylor knows bikes and Dad loves coffee, so the idea for The Bikery was born. Listen in as we talk about the unique features of The Bikery, how the shop works with their employees, focusing on service shop efficiency, and the future of retail.

References: https://stevenpdennis.com/remarkable-retail/, https://www.retailprophet.com/books/

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NBDA LogoThe NBDA has been here since 1946, representing and empowering specialty bicycle dealers in the United States through education, communications, research, advocacy, member discount programs, and promotional opportunities. As shops are facing never-before-seen circumstances, these resources offer a lifeline. Together, we will weather this. We at the NBDA will not waver in our commitment to serving our members even during this challenging time—but we need your support.

Now is the time to become a member as we join together to make one another stronger. Whether you’re a retailer or an industry partner, your membership in the NBDA is one of the best investments you’ll make this year. 

Learn more about the benefits of being a member and join now.

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