Bentonville, Arkansas | May 22-23, 2024
The NBDA Retailer Summit is an educational event designed to unite leading retailers and suppliers to formulate best practices that will drive specialty bicycle retail forward, leading to long-term profitability and success. The event features organized panel discussions and thought provoking presentations around key topics impacting our industry today.
The NBDA greatly values the importance of deeper interpersonal connections, and the Retailer Summit is designed to be a catalyst to ensure you meet the right people who know the bicycle industry, respect your business, and want to help you grow both personally and professionally. Prioritize your business with the NBDA through networking, engaging with panelists and speakers, problem solving with attendees, and ample riding time on world class trails.
Main Stage Sessions
Opening and Closing Keynotes, Captivating Timely Speakers, Industry Panels, Retailer Stories
Summit Sessions
Smaller breakout sessions with interactive presentations, discussions, group training, workshops, & Q&As.
Connect with Speakers, Live Music, Build Relationships, Exclusive Activities, Group Rides, Space to Converse
Special Events
Enjoy Live music by Will Gunselman, Move Premier Flanderien, Meet and Ride with Marley Blonsky, Tour NWACC State of the Art Bike Lab, Special Access Bentonville Bike Fest VIP Party, Early Show Access to Bentonville Bike Fest, and more!
Agenda
The room comes alive as we celebrate connecting in Bentonville.
VIP _ _ |
Tuesday, May 21, 2024_ _ |
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7:00 P.M. – 9:00 P.M.
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NBDA P2/ Industry VIP Event By invitation only join NBDA P2 Members, Summit Speakers, Sponsors and other VIPs for a cocktail reception networking event at an exclusive location near downtown Bentonville. |
Day 1 _ _ |
Wednesday, May 22, 2024_ _ |
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7:00 A.M. – 9:00 A.M.
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NBDA Retailer Summit Event Registration Open @ 21c Museum Hotel Bentonville |
8:00 A.M. – 9:00 A.M.
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Breakfast, Vendor Expo and Networking @ 21c Museum Hotel Bentonville |
9:00 A.M. – 9:10 A.M. |
 Keynote- Welcome to Retailer Summit 2024: Getting Down to Business.Heather Mason, NBDA President shares the organization’s vision for leading retailers to excellence and the vital role the industry and summit event play in fulfilling their mission. Presented by: Heather Mason – NBDA President |
9:10 A.M. – 9:15 A.M. |
Belgian trials rider Kenny Belaey, who makes Bentonville, AR his US home base, is a nine-time World Champion and four-time European Champion in Trials. Kenny has a dream to unify the industry through expo-style events and opportunities such as the Bentonville Bike Fest. Presented by: Kenny Belaey- Cycling Executive Officer at Pedal to the medal llc |
9:15 A.M. – 9:30 A.M. |
NBDA P2 Program Co-Facilitator, Chad Pickard addresses attendees on summit excellence standards, including the importance of participation in both large and small group sessions and the substance and value to gain from the networking sessions. Presented by: Chad Pickard- P2 Program Co- Facilitator |
9:30 A.M. – 9:45 A.M. |
Bike Shop Owner and CABDA Show Director, Jim Kersten shares his passion for the industry and speaks to his mission to give bicycle retailers the tools they need to not just survive, but to thrive! He’ll also identify the changing dynamics in our industry and the threats and opportunities on the horizon that retailers must be prepared for. Presented by: Jim Kersten- CABDA Expo |
9:45 A.M. – 10:00 A.M. |
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10:00 A.M. – 10:30 A.M. |
 Influenced by: Thinking Time, Courtesy of The Road Less StupidJoe, alongside his wife and business partner, have grown their bicycle retail operation into one of the largest independently owned bicycle retail companies in the country. Joe shares his story of his path to Bicycle Retail and leaves us inspired and directed to sharpen our own axe, act and be accountable. Presented by: Joe Du Bois – Trek Bicycle Stores of Florida |
10:30 A.M. – 10:45 A.M. |
Vendor Expo and Networking Break |
10:45 A.M. – 11:15 A.M. |
Industry Outlook Expert Viewpoints- Bigger challenges need bigger insights. We brought a diverse group to this panel to take a big-picture outlook for the year ahead. Discover key industry trends and opportunities expected to drive change. This panel forces the question, where are we now, and how should we look to the future? 
Rob Kaplan Scott King Head of Sales BULLS Bikes USA Co-Founder SRAM 
Stefan Guelpen Michael Potter Head of Global Sales Saris Director of Partnerships Bikeflights Moderated by NBDA Board Member John Robinson- Owner Johnny Velo BIkes, OH |
11:15 A.M. – 11:45 A.M. |
Upway emerged in the US market in 2023. Securing retailer trust and marketplace dominance, Upway has transformed the way we look at the business of E Bikes. Alessandro shares a review of the past 12 months, retailer wins, and a comprehensive look at the consumer view of e bikes and lessons from global data. Presented by: Alessandro Pregel- Upway Sourcing Lead US |
11:45 A.M. – 12:15 P.M. |
Direct from the Retailers Heard it here first- Learn firsthand from successful retailers sharing their strategies and best tips for profitability. This 30-minute session highlights 3 unique retailers who are charging forward during these challenging times. Take notes and be ready to ask questions during an upcoming networking break. 
Focus Service: The importance of creating service packages that fit the client, reviewing work performed and overall simplifying service department and client communications. 
Jacob English– Owner of Mountain Road Cycles with over 35 years in the industry. Mountain Road Cycles has two locations: Chagrin Falls and Chardon. They are a mid-sized shop that caters to everyone, from high-end custom and everything in between, to kids bikes, to every family and generation.
Mickey O’Brien– Meet Mickey O’Brien, the entrepreneurial force known as “Laid Back Mickey.” He scaled his first bike shop to three locations in three years before founding a #1 cycle shop specializing in premium recumbent trikes. Through strategic marketing and unwavering dedication to customer satisfaction, Mickey drove unprecedented sales and profit growth, establishing himself as a trusted leader in the cycling community. Cycling to Success: How I Turbocharged Sales and Profits in My Bike Shop |
12:14 P.M. – 1:00 P.M. |
Vendor Expo and Networking Lunch Enjoy this box lunch courtesy of Visit Bentonville. Pick up box lunch from 12:15- 12:30 PM at the Launch Intention Sculpture and find a place outside to network with Summit attendees. 
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1:00 P.M. – 4:00 P.M. |
Flow Sessions Afternoon sessions with interactive presentations, discussions, workshops, & Q&As curated for you to build relationships and get first-hand education in the topics you are most interested in. Our 3 session format allows you to choose your orientation on the trail. Select from a diverse lineup of educational opportunities all happening simultaneously across multiple venues. |
1:00 P.M. – 1:45 P.M. |
Having visited over 1500 bike shops, including nearly three hundred in the past year…Bike Shop Owner and CABDA Show Director Jim Kersten is in a unique position to bring us this report from the front lines of bicycle retail. How are retailers changing their operations to stay afloat during current economic conditions? What are shops doing to adapt to new product trends? What tools and strategies can your business deploy right now to increase margin and drive revenue? Strap in for a detailed briefing packed with actionable insights into specific retail successes and failures from across the country. Presented by: Jim Kersten, CABDA Expo |
1:00 P.M. – 1:45 P.M. |
Enhancing Rider Experience through the Service Department (Gallery Three) By streamlining repairs, offering tailored maintenance plans, and educating staff on personalized customer interactions, retailers can foster loyalty and satisfaction. Enhanced service leads to increased profits through repeat business and positive word-of-mouth referrals, bolstering long-term customer relationships. Presented by: 
Dan Jennings-Midwest Regional Field Guide Manager – I lead our Midwest teams presence at retail. Our focus is educating and inspiring retailers on SRAM culture, product, and technology. Knowledge is power! 35 years in the bicycle industry including retail, brand representation, and SRAM Sales team lead. |
1:00 P.M. – 1:45 P.M. |
Bicycle Riding Participation in the U.S. is a significant problem that has been growing for decades. E-bikes have changed the participation demographics and activities but haven’t appreciably changed the fundamental problem. The Bicycle Riding Participation is both timely and essential to the future of the American bicycle business. In this session Jay will review important US Bicycle Market statistics and data analysis, including Bicycle Riding Participation. Presented by: Jay Townley- Founding Partner and Resident Futurist, Human Powered Solutions |
2:00 P.M. – 2:45 P.M. |
Highlighting the significant impact of cultivating youth and family engagement in the cycling community this session will dive into how you can foster inclusive programs for youth and families that will ultimately drive sustainable business growth, enhance customer loyalty, and promote lifelong cycling habits. Presented by: Scott Fitzgerald- Founder & CEO Pedal Kids USA / Buddy Pegs Family Bike Shop- Mission-driven to make the world a better place for future generations through outdoor family adventure, whose current focus is on building and growing youth and family bicycle participation through innovative approaches. Top 100 Bicycle Retailer, a stint as Mayor of Victor, ID, Executive Director of a local entrepreneur supporting non-profit, and a member of the faculty at Thaden School in Bentonville, AR are among the experiences that enrich his entrepreneur DNA and passion for change making. |
2:00 P.M. – 2:45 P.M. |
Channel strategies for suppliers vary, but there are common themes in how suppliers view the interplay between their branded digital strategies and those of independent retailers. Ryan will share some observations and invite a discussion about how suppliers are getting this right and where there are opportunities to improve. Presented by: Ryan Atkinson – President + Co-Owner, Workstand |
2:00 P.M. – 2:45 P.M. |
EOS is a powerful way to run a small business. It is a simple, proven business system that can help your Bike Shop clarify, simplify and achieve its vision. It does this by looking at your business through the lens of the Six Key Component. Strengthening these Six components is the pathway to take a struggling Bike Shop and make it a great business. This session will introduce you to the EOS Model and those Six Key Components, as well as the foundational tools that drive success in any business. Presented by: Tony Steward- EOS Implementor, Owner The Bike Lab |
3:00 P.M. – 3:45 P.M. |
74% of the United States lives in a bigger body, meeting the CDC’s definition of overweight or obese. Often overlooked as a customer base, the plus size cycling community is growing rapidly, creating both a challenge and opportunity for bicycle retailers and suppliers. Join Marley Blonsky, Co-Founder of All Bodies on Bikes, for a discussion on the unique needs of this community, the work that is being done to meet those needs, and an invitation to participate in a collaborative solution. Both retailers and suppliers are encouraged to join the breakout session, which will directly inform the creation of resource guides. Presented by: Marley Blonsky- Marley Blonsky is a fat adventure cyclist, co-founder of All Bodies on Bikes, co-host of the All Bodies on Bikes podcast, curve model, advocate and consultant. Marley is fiercely passionate about size inclusion, believing that everyone deserves full access to life-including at work, in sport and at home. Marley’s work is supported by Cannondale, Shimano, RideWithGPS, Osprey Packs, Twisted Spoke CBD, and Shredly. |
3:00 P.M. – 3:45 P.M. |
Join Brian Hawkins, President of Fixture Lab and a seasoned expert with decades of experience in helping cycling retailers communicate their stories through retail design, as he shares ideas, tips and tricks for creating the store you always wanted. Dive into practical strategies to save money on your remodel or new store project, gain insights into common pitfalls in store design, and be inspired by fun imagery that will spark your creativity. This is your chance to tap into Brian’s wealth of knowledge and take your shop to new heights! |
3:00 P.M. – 3:45 P.M. |
Delve into the latest Bicycle Retailer risk and safety concerns regarding lithium-ion batteries and e-bikes. Gain insights on safe handling, storage, charging, current certification standards, and effectively educating customers on related risks. Presented by: Mike Fritz: Mike Fritz has spent his entire professional career as an engineer and engineering manager in the bicycle industry. He started his career at Schwinn in 1973 and has since held engineering and senior management positions at several major bike and eBike brands. For the last 10 years, he has offered his experience and expertise as a technical consultant to the bicycle industry. |
3:45 P.M. – 4:00 P.M. |
Vendor Expo and Networking Break |
4:00 P.M. – 4:30 P.M. |
Closing Keynotes |
4:00 P.M. – 4:15 P.M. |
Training Tomorrow’s Top Techs- On a mission to train service technicians for shops across North America, Ben shares how college-accredited courses and professional development can offer solutions for retailer staffing and how retailers can get involved. Presented by: Benjamin Glenn- Program Director at NWACC Bicycle Technician Program – BIEA accredited |
4:15 P.M. – 4:30 P.M. |
The value of transparency in supplier/retailer relationships is often overlooked and worse, undervalued. While we all want strong partnerships, knowing how to create them can be challenging. Far too often unrealistic agendas are pushed with minimal flexibility; communication regarding goals (and boundaries) is critical to achieving alignment. As any couple’s counselor will tell you, understanding where the other is coming from is the absolute cornerstone of a solid partnership. Presented by: James Ayres, Director of North American Sales, HARO Bikes |
4:15 P.M. – 4:30 P.M. |
 Keynote- Celebrating Retailers of ExcellenceCelebrating Retailers of Excellence- 99 retailers representing 196 doors took part in the 2024 NBDA Retailer Excellence Award. This year’s competition was a battle, asking retailers to improve KPIs, host events, and engage staff and community, all aimed at improving operations and yielding profitability, increased ridership, and sustainability. This keynote will include an announcement of the 2024 Winners. Presented by: Heather Mason- NBDA President |
5:00 P.M. |
Optional Activities
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6:30 P.M. |
Networking Open Time Continue the conversations over dinner with attendees as you wish. |
7:30 P.M. – 9:30 P.M. |
 Retailer Summit After Hours @ The Bike Inn (3400 S. Walton Blvd., Bentonville, AR 72712)Join summit attendees for continued networking as the backyard comes alive at The Bike Inn. The only cycling-centric motel in Bentonville, AR, that caters to the unique needs of biking enthusiasts, The Bike Inn is the perfect location to connect with other attendees post-Summit Day. Mingle around the firepit, taste local brews, and enjoy live music. 
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NWCC Facility Tour – Must Pre-RegisterMain Gallery
Day 2 _ _ |
Thursday, May 23, 2024_ _ |
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8:00 A.M. – 9:00 A.M.
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Breakfast and Networking @ 21c Museum Hotel Bentonville 
Gather in Summit Main Gallery over breakfast to network with award winners. |
9:00 A.M. – 9:15 A.M. |
The Cycling industry stands on the precipice of a pivotal moment —a moment that demands action, urgency, and unwavering commitment. Now is the time to seize the opportunities before us, to chart a course that ensures the prosperity and sustainability of our businesses. Together, let us ignite a flame of innovation, resilience, and community that will illuminate the path forward for generations to come. Presented by: Peter Henry- NBDA Board Chair |
9:15 A.M. – 9:30 A.M. |
Keynote- Making a Living Doing What We Love |
9:30 A.M. – 9:45 A.M. |
The cycle industry has morphed and changed over the years. Bicycle shops are faced with the difficult task of adapting to the constant changes in products, understanding an ever-developing consumer market and being profitable with both their finances and their time. Here, Patrick Clapp of Cycle Retail Solutions Provider, Citrus-Lime will discuss how IBDs have solved these problems in the past and how they can adopt tools and procedures to meet current and future challenges. Presented by: Patrick Clapp, Account Executive Citrus-Lime |
9:45 A.M. – 10:30 A.M. |
As the largest distributor of bicycle products in North America, Quality Bicycle Products (QBP) navigated the pandemic whiplash by staying true to its core values: Be a True Partner, Create Something Special, Deliver Greatness, Keep the Customer First and Act with Integrity. Learn actionable insights through engaging discussion with an industry leader who vitally connects more than 5,500 independent bicycle retailers with the largest assortment of leading supplier brands. Presented by: Bill Schouman, VP of Sales at QBP |
10:30 A.M. – 10:45 A.M. |
Vendor Expo and Networking Break |
10:45 A.M. – 11:15 A.M. |
Rider Outlook Expert Viewpoints- Bigger challenges need bigger insights. We brought a diverse group to this panel to take a big-picture outlook for the year ahead. Discover key opportunities to engage new cyclists, and how we can keep current cyclists engaged. This panel forces the question, how do we keep the passion alive? 
Co-Founder/ ED Woman of Oz League of American Bicyclists
Jay Townley Resident Futurist at Human Powered Solutions Moderated by NBDA Board Member, Owner BFF Bikes – Gillian Forsyth |
11:15 A.M. – 11:45 A.M. |
As the adoption of e-bikes and e-scooters accelerates, so does the need for a deeper understanding of the risks associated with their power sources. Learn new insights into consumer trends and safety considerations in the e-mobility landscape from UL Standards & Engagement, a safety nonprofit, that can help you and your customers navigate this evolving terrain safely and responsibly. Presented by: Sayon Deb, Director of Insights, UL Standards & Engagement |
11:45 A.M. – 12:15 P.M. |
Direct from the Retailers Heard it here first- Learn firsthand from successful retailers sharing their strategies and best tips for profitability. This 30-minute session highlights 3 unique retailers who are charging forward during these challenging times. Take notes and be ready to ask questions during an upcoming networking break. 
Sales / margin: The importance to utilize KPIs to drive your business with a focus on margin opportunities / inventory. Using data to drive product choices to maximize the sales / margin for the store. 
Breanna VanDeHey– Owner of Hostel Shoppe, in Stevens Point Wisconsin, since 2019. Hostel Shoppe is currently celebrating its 50th anniversary! It has established itself as a premier destination bike shop, drawing customers from all over the country because of its focus on recumbent and adaptive cycling. It is our mission to empower riders of all ages and abilities to find the freedom and enjoyment cycling provides.
Andrew Feenstra– Owner of Cyclesmith with 2 locations in Nova Scotia. Employing an amazing team of passionate bicycle retail professionals, Cyclesmith works with many organizations to help the local community become better including charity rides, hospital foundations, immigration services, and kids advocacy programs. |
12:15 P.M. – 1:00 P.M. |
Networking LunchGet out and enjoy downtown Bentonville while networking with Summit Attendees. Suggested Lunch Places:
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1:00 P.M. – 4:00 P.M. |
Flow Sessions Afternoon sessions with interactive presentations, discussions, workshops, & Q&As curated for you to build relationships and get first-hand education in the topics you are most interested in. Our 3 session format allows you to choose your orientation on the trail. Select from a diverse lineup of educational opportunities all happening simultaneously across multiple venues. |
1:00 P.M. – 1:45 P.M. |
Having visited over 1500 bike shops, including nearly three hundred in the past year…Bike Shop Owner and CABDA Show Director Jim Kersten is in a unique position to bring us this report from the front lines of bicycle retail. How are retailers changing their operations to stay afloat during current economic conditions? What are shops doing to adapt to new product trends? What tools and strategies can your business deploy right now to increase margin and drive revenue? Strap in for a detailed briefing packed with actionable insights into specific retail successes and failures from across the country. Presented by: Jim Kersten, CABDA Expo |
1:00 P.M. – 1:45 P.M. |
EOS is a powerful way to run a small business. It is a simple, proven business system that can help your Bike Shop clarify, simplify and achieve its vision. It does this by looking at your business through the lens of the Six Key Component. Strengthening these Six components is the pathway to take a struggling Bike Shop and make it a great business. This session will introduce you to the EOS Model and those Six Key Components, as well as the foundational tools that drive success in any business. Presented by: Tony Steward- EOS Implementor, Owner The Bike Lab |
1:00 P.M. – 1:45 P.M. |
The value of transparency in supplier/retailer relationships is often overlooked and worse, undervalued. While we all want strong partnerships, knowing how to create them can be challenging. Far too often unrealistic agendas are pushed with minimal flexibility; communication regarding goals (and boundaries) is critical to achieving alignment. As any couple’s counselor will tell you, understanding where the other is coming from is the absolute cornerstone of a solid partnership. At HARO, we do business with those we like doing business with. If you believe in the value of give-and-take and want to invest in something more than just a transactional experience, come learn why we’re long-term relationship material. Presented by: James Ayres, Director of North American Sales, HARO Bikes |
2:00 P.M. – 2:45 P.M. |
74% of the United States lives in a bigger body, meeting the CDC’s definition of overweight or obese. Often overlooked as a customer base, the plus size cycling community is growing rapidly, creating both a challenge and opportunity for bicycle retailers and suppliers. Join Marley Blonsky, Co-Founder of All Bodies on Bikes, for a discussion on the unique needs of this community, the work that is being done to meet those needs, and an invitation to participate in a collaborative solution. Both retailers and suppliers are encouraged to join the breakout session, which will directly inform the creation of resource guides. Presented by: Marley Blonsky Marley Blonsky is a fat adventure cyclist, co-founder of All Bodies on Bikes, co-host of the All Bodies on Bikes podcast, curve model, advocate and consultant. Marley is fiercely passionate about size inclusion, believing that everyone deserves full access to life-including at work, in sport and at home. Marley’s work is supported by Cannondale, Shimano, RideWithGPS, Osprey Packs, Twisted Spoke CBD, and Shredly. |
2:00 P.M. – 2:45 P.M. |
Join us for an insightful presentation by Pedego, the trailblazers of the e-bike industry, as we delve into effective strategies for attracting and retaining e-bike customers from diverse demographics. With over 200 locally owned and operated Pedego stores across North America, we’ll share invaluable insights and proven techniques to engage and cultivate a loyal customer base in the ever-evolving e-bike landscape. Presenter: Emma Martin LaPlant, Sr Director Retail Operations Support & Training at Pedego |
2:00 P.M. – 2:45 P.M. |
Join Brian Hawkins, President of Fixture Lab and a seasoned expert with decades of experience in helping cycling retailers communicate their stories through retail design, as he shares ideas, tips and tricks for creating the store you always wanted. Dive into practical strategies to save money on your remodel or new store project, gain insights into common pitfalls in store design, and be inspired by fun imagery that will spark your creativity. This is your chance to tap into Brian’s wealth of knowledge and take your shop to new heights!Presented by: Brian Hawkins, President of Fixture Lab. |
3:00 P.M. – 3:45 P.M. |
A conversation geared towards retailers and brands to learn how we can grow ridership numbers via the League’s advocacy, Bicycle Friendly America programs and education initiatives. Join an inspirational presentation centering on how the League’s work gets more people on bikes and strengthens local bike culture in cities and towns across the country. Presented by: Kevin Dekkinga, League of American Bicyclists Kevin has been raising funds and building support for biking, walking and transit advocacy for more than 15 years, starting with Chicago’s Active Transportation Alliance and now with the League of American Bicyclists in Washington, DC. He loves turning casual riders into daily pedalers and bike enthusiasts into fervent advocates. When he’s not writing membership letters, he can be found planning his next family bikepacking trip or cheerfully pedaling his cargo bike with his two sons in-tow |
3:00 P.M. – 3:45 P.M. |
Building to Drive the Industry Forward- Deeper Dive (PD Gallery) |
3:00 P.M. – 3:45 P.M. |
Enhancing Rider Experience through the Service Department (Gallery Three) By streamlining repairs, offering tailored maintenance plans, and educating staff on personalized customer interactions, retailers can foster loyalty and satisfaction. Enhanced service leads to increased profits through repeat business and positive word-of-mouth referrals, bolstering long-term customer relationships. Presented by:
|
3:45 P.M. – 4:00 P.M. |
Vendor Expo and Networking Break |
4:00 P.M. – 4:45 P.M. |
Closing Keynotes |
4:00 P.M. – 4:15 P.M. |
Risse Racing is changing the way we look at suspension services. Committed to helping retailers lead the charge on suggestive services while at the same time increasing rider ride quality, Kevin shares his wisdom on bicycle suspension. From vintage bikes to modern downhill bikes and now gravel bikes. How to service and set up your customer’s suspension to keep their bike in top performance. Presented by: Kevin Risse – Risse Racing |
4:15 P.M. – 4:30 P.M. |
The Ride it Daily Extended Service (R.I.D.E.S) Program has changed the way we do businesses. Easily boosting customer satisfaction, loyalty, and overall cycling experience, soon all retailers will find it easy to increase profits while solving the needs of all customers. Presented by: Frank McMillan- Ensure Protect |
4:30 P.M. – 4:45 P.M. |
Keynote- Brass Tacks- Closing Remarks on the 2024 Bicycle Retailer Summit Presented by: Heather Mason, NBDA President – NBDA |
5:00 P.M. – 6:00 P.M. |
Optional Activities
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6:30 P.M. |
Networking Open Time Continue the conversations over dinner with attendees as you wish. |
7:30 P.M. – 10:30 P.M. |
NBDA Retailer Summit Attendees invited to Bentonville Bike Fest VIP Opening Presented by Walmart
@ Meteor Guitar Gallery – Directions from hotel to Meteor Guitar Gallery- https://goo.gl/maps/o9bHZQjRCGP1qq3i6 |
Day 3 _ _ |
Friday, May 24, 2024_ _ |
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10:00 A.M. – 12:00 P.M.
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Bentonville Bike Fest Special Retailer Hours
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Venues and Travel
Bentonville:
With an ever-developing trail system, over 250 miles of mountain biking trails, events, and a growing culture of support and enthusiasm for mountain biking, Bentonville can definitely stake its claim as the mountain biking capital of the world. The expanding hospitality opportunities – bolstered by award-winning restaurateurs, a vibrant coffee scene, and a boom of daring and bold craft brewers – offers visitors a fun and memorable impression. Everything you could want is within a short ride from the trails; whether it’s lodging, restaurants, drinks, or art museums. The local economy has embraced Bentonville’s role as a leader in mountain biking tourism and has developed and attracted a number of quality bike shops, rental and retail vendors, bike guides, and manufacturers, along with professional riders and outdoor enthusiasts. Learn more at: https://www.visitbentonville.com/. Easily fly into one of the airports listed, grab an Uber or car, and once in Downtown Bentonville- go by bike.
Host Hotel/ Event Venue:
The 21C Museum Hotel Bentonville is part of a contemporary art museum. This hip, upscale hotel is a block from the historic buildings in Bentonville Square and 1.5 miles from the Crystal Bridges Museum of American Art. The Hotel was founded by Laura Lee Brown and Steve Wilson, contemporary art collectors and preservationists who believe in the power of contemporary art. While visiting you can experience curated rotating exhibitions, commissioned site-specific installations, and regular cultural programming. Dine in restaurants led by a dedicated chef with a unique point of view, sharing a commitment to quality, supporting regional farmers and producers, and genuine hospitality. With more than 12,000 square feet of exhibition space seamlessly integrated into all areas of the property, there are opportunities to discover art around every corner.
The 21c Museum Hotel
Address: 200 NE A St, Bentonville, AR 72712
Phone: (479) 286-6500
Alternative Hotel:
Double Tree Suites By Hilton Bentonville- 3.2 miles from venue.
Address: 301 SE Walton Blvd, Bentonville, AR 72712
Phone: (479) 845-7770
Airport:
Northwest Arkansas Airport – 15 miles
Tulsa International Airport – 125 miles
Additional Venues:
The Bike Inn
Address: 3400 S. Walton Blvd., Bentonville, AR 72712
- Join summit attendees for continued networking as the backyard comes alive at The Bike Inn. The only cycling-centric motel in Bentonville, AR, that caters to the unique needs of biking enthusiasts, The Bike Inn is the perfect location to connect with other attendees post Summit Day. Mingle around the firepit, taste local brews, and enjoy live music.
- 8 pm- 8:45 pm- Live Music by Will Gunselman
Optional Activities & Fun
Making the most of our time united in Bentonville, we have lots of optional activities. Attendees will enjoy options such as industry tours, social evening events, sponsored group rides, flexible networking dinners, Bentonville Bike Fest activities, and our annual fun industry event.
Bike Rental
Mojo Cycling- https://www.mojocycling.com/rentals
Phone: 479-271-7201
Email: rentals@mojocycling.com
Mention NBDA Retailer Summit
Industry Tours
Northwest Community College
Address: 1 College Dr, Bentonville, AR 72712
- Facility Tour
- Tour the state-of-the-art Bike Lab at the Northwest Arkansas Community College, home to nine bicycle technician classes featuring 12 workstations. The tour includes a brief breakdown of the space, how the program started, and the methods and goals of teaching bicycle assembly and repair. 30 min experience.
Trails/ Group Rides
Trails Maps: https://www.visitbentonville.com/bike/trail-maps/
Women of Oz
- Leaving from the 21C hotel, join Women of Oz, for a mountain bike tour of the best local trails. 1 hour, beginner skill.
Who’s Attending
| Name | Business | |
|---|---|---|
| Heather Mason | National Bicycle Dealers Association | https://www.linkedin.com/in/heather-mason-9620b588/ |
| Andrew Feenstra | Cyclesmith | https://www.linkedin.com/in/andrew-feenstra-9061b8b/ |
| Phil Cohen | Chain Reaction Bicycles | |
| Chad Pickard | https://www.linkedin.com/in/chad-pickard-5b536a9/ | |
| Mike Shapiola | Spin Zone Cycling | |
| Peter Buck | Handy Bikes | https://www.linkedin.com/in/peterbuckmba/ |
| Peggy Sheehan | Big Daddy’s Bicycle Shop | |
| Gillian Forsyth | BFF Bikes | |
| Cranked Bike Studio | ||
| James Moore | Moore’s Bikes | |
| Greg Britton | Wheel Sport | |
| Mark Neupert | Wheel Sport | |
| Marley Blonsky | All Bodies on Bikes | https://www.linkedin.com/in/marleyblonsky/ |
| Lewis Sherratt | Citrus Lime | |
| Bruce Sawtelle | Takoma Bicycle | |
| Jamie Cathey | Visit Bentonville | |
| Shane Cooper | DeFeet | |
| Alessandro Pregel | Upway | |
| David McKnight | UL Standards & Engagement | |
| Jenn Bradley | UL Standards & Engagement | |
| Daniel Koenig | Ichi Bike | |
| Paul Tobio | Ryder Bikes | https://www.linkedin.com/in/paul-tobio-3354a72/ |
| Kylan Johnson | Forth Industries | |
| Michael Potter | Bikeflights | |
| Mickey OBrien | Laid Back Cycles | |
| Tony Steward | EOS Worldwide – The Bike Lab OKC | |
| Joseph Du Bois | Trek Bicycle Stores | Florida | |
| Jody Bennett | R.I.D.E.S by Ensure Protect | |
| Marty Schlesinger | HUB MRKT Bikes | |
| Jacob English | Mountain Road Cycles | |
| Breanna VanDeHey | Hostel Shoppe | |
| Scott Cole | Hostel Shoppe | |
| Rob Kaplan | Bulls Bikes USA | https://www.linkedin.com/in/robkaplan/ |
| Peter Henry | Landry’s | |
| Dan Jennings | SRAM | https://www.linkedin.com/in/dan-jennings-253b7b46/ |
| Jim Luff | Aurora Payments | |
| Ryan Atkinson | Workstand | https://www.linkedin.com/in/ryanatkinsonmkt/ |
| Ben Glenn | NWACC | https://www.linkedin.com/in/benjamin-glenn-894505218/ |
| Stephen Frothingham | Outside Inc. | |
| Jane Avery-Du Bois | Trek Bicycle Stores | Florida | |
| Kate Rockett | Outback Bikes | |
| Tracey Delbridge | Outback Bikes | |
| Stefan Guelpen | Saris | |
| Lauren Hannes | Saris | |
| Bill Schouman | QBP | |
| Margaret Morey-Reuner | QBP | https://www.linkedin.com/in/mmoreyreuner/ |
| Chris Palmer | Mystic Cycle Centre | |
| Allison Palmer | Mystic Cycle Centre | |
| Pearland Bicycles | ||
| Andrew ‘AC’ Cohen | All Bodies On Bikes | |
| Jesse McBain | Pedego Electric Bikes | https://www.linkedin.com/in/jessemcbain/ |
| Emma Martin LaPlant | Pedego Electric Bikes | https://www.linkedin.com/in/emmamartinlaplant/ |
| Jeffrey Gorr | Pedego Electric Bikes | https://www.linkedin.com/in/jeff-gorr-75578410a |
| Jeremy Morris | Pedego Electric Bikes | |
| Kevin Dekkinga | League of American Bicyclists | https://www.linkedin.com/in/kevin-dekkinga-24b2b39/ |
| Justin Tiso | WD-40 Company | https://www.linkedin.com/in/justin-tiso/ |
| Deanna Kakouris | South Side Cyclery | |
| Tim Kakouris | South Side Cyclery | |
| Chip Holderman | Young Electric EBikes | www.linkedin.com/in/chip-holderman |
| Jay Townley | Human Powered Solutions | |
| Mike Fritz | Human Powered Solutions | |
| Mike Tenbusch | Bike Mart | |
| Lorri Cornett | LINKgear | https://www.linkedin.com/in/lorri-cornett |
| Neal Anthony | Ride Tyler | |
| Unchained Bicycle Garage | ||
| Joshua LeBlanc | Psych Bike | |
| Kris Anderson | Psych Bike | |
| Veronica “Roni” Combs | Psych Bike | |
| Eric Hickam | Kat-Bird Cycle | |
| Josh Goodale | Kenetik | |
| Eric Shanker | Kenetik | |
| Dane Evans | Walmart | https://www.linkedin.com/in/dane-evans-15a1a342 |
| Tonya Eastham | Walmart | https://www.linkedin.com/in/tonya-eastham/ |
| Maddy Johnson | Walmart | https://www.linkedin.com/in/maddy-johnson-aaba3595/ |
| Andrew Hoyt | Walmart | https://www.linkedin.com/in/andrew-hoyt-4773a658/ |
| Jeremiah Vang | Walmart | https://www.linkedin.com/in/jeremiah-vang/ |
| Barry Lewis | Walmart | https://www.linkedin.com/in/barry-lewis-ab5b385/ |
| Ben Alexander | Southwind Cycle and Outdoor | |
| Sofie Alexander | Southwind Cycle and Outdoor | |
| Zach Springer | Gnargo Bike Co. | https://www.linkedin.com/in/zachspringer/ |
| Elysia Contreras Springer | Gnargo Bike Co. | https://www.linkedin.com/in/elysia-contreras-springer-52351b68/ |
| Scott Fitzgerald | Buddy Pegs Family Bike Shop | https://www.linkedin.com/in/scott-fitzgerald-a26a1217/ |
| Bill Johnson | SkyPark Bike Shop | |
| Michael Russell | SkyPark Bike Shop | |
| Michelle Johnson | SkyPark Bike Shop | |
| Jenna Semenoff | NBDA | http://www.linkedin.com/in/jenna-semenoff/ |
| Melanie Fry | NBDA | |
| Morgan Cooper | DeFeet International | |
| Russell Anderson | Fidlock USA | |
| John Robinson | Johnny Velo Bikes | |
| David Thibodeau | Chain Reaction Bicycles Georgia | |
| Michael Crum | Magnolia Cycles | |
| Jim Kersten | CABDA Expo | |
| Mary Kersten | CABDA Expo | |
| Margaret Piemonte | UL | |
| Chip Holderman | ||
| Jennifer Bagley | Frog Bikes USA – GB Sport Distributors | |
| Lars Hjort | HARO Bikes | |
| James Ayres | HARO Bikes | |
| Megan Tompkins | HARO Bikes | |
| Craig Cooper | Menifee Bicycles | |
| Anthony Mikrut | BikeCo LLC | https://www.linkedin.com/in/anthonymikrut/ |
| Brian Valverde | SP Connect | https://www.linkedin.com/in/brianvalverde/ |
| Gerry Samer | SP Connect |
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