Description
The US Bicycle Market Report is a detailed overview of the bicycle market in the United States and worldwide in 2018, compiled and written by industry consultant Jay Townley, a principal with the Gluskin Townley Group LLC.
It includes information on imports, exports, the cycling population, channels of trade, retailers, sales by product category, top bicycle brands, and niche products. The report is based on numerous individual studies and research reports, along with statistics from the U.S. Customs Department, as well as Delphi panels.
In addition to the ongoing topics that have been included in the report since its inception in 2000, author Jay Townley has added three new sections that encompass rideshare and its market impact, electric bikes, and the bike shop of the future.
“2018 was a seminal year for our industry in general and retailers in particular,” Townley said. “Many of the key trends that came to the fore were just wisps as recently as 2016.”
“The NBDA and its members will benefit from this bicycle market report that shows the statistical basis for the future, with definable trends based on high probability assumptions. I’m really excited to get this information out to the bike industry and broader-based users as well,” concluded Townley.
The price is $299 or $99 for members of the NBDA, available as a PDF file that will be sent to a valid e-mail address as an attachment. Older studies are listed in the on-line catalog and are available for a reduced price.
INDEX:
- Introduction
- Index of Tables and Charts
- Economic and Events Overview
- 2018 U.S. Business
- 2018 U.S. Bicycle Industry Biggest Stories
- U.S. Bicycle Market 2018
- U.S. Participation in Bicycle Riding
- Self-Service Bicycle Rental
- Bicycle Riding and Consumption Per Thousand
- Direct Effect U.S. Retail Sales
- U.S. Market Consumption
- The Rise of Electric Bicycles
- U.S. Bicycle Imports
- U.S. Bicycle Exports
- U.S. Channels of Trade
- Supplier Bicycle Sales to U.S. Bike Shops
- Bicycle Brands by Channel of Trade
- Specialty Bicycle Retail Bicycle Product Portfolio
- The Return of U.S. Bicycle Manufacturing
- What Will the Bike Shop of The Future Look Like?
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